Ecwid by Lightspeed
Ecwid doesn't have built-in alt text fields, so we built a workaround. Add a JavaScript snippet to your store, and our AI writes image descriptions as customers browse—works on Instant Site and embedded stores alike.
Setup time
Time saved
Languages
Helps meet 2.1 AA
Ecwid Alt Text Integration
Add a JavaScript snippet to your Ecwid store settings and you're done. The script runs wherever Ecwid runs—Instant Site, WordPress, Wix, Squarespace, custom sites. When someone views a product, we generate alt text on the fly and include the product name so Google knows what it's looking at.
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Copy-Paste Setup
Grab a snippet from your AltText.ai account, paste it into Ecwid's Custom Javascript Code section (Website → Overview). Takes about two minutes.
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Includes Product Names
On product pages, the script reads the product name and adds it to the alt text. Your images rank for what you're actually selling, not just generic terms.
How Ecwid Alt Text Integration Works
No app to install, no developers needed. Just grab a code snippet and paste it into Ecwid:
Get Your Code Snippet
Log in to your AltText.ai account and navigate to the Ecwid integration settings to copy your unique JavaScript snippet.
Add to Ecwid
In your Ecwid admin, go to Website → Overview and paste the snippet in the Custom Javascript Code section. Works for both Instant Site and embedded stores.
Alt Text Appears
When someone views a product, the script generates a description and adds it to the image. Happens in the background—visitors don't notice anything.
Works Everywhere Ecwid Does
Ecwid can run on pretty much any website. So can our script:
Ecwid's free hosted storefront
Embedded Ecwid stores on WordPress sites
Ecwid widgets embedded in Wix websites
Ecwid widgets on Squarespace
Plus any custom website, Weebly, Joomla, Drupal, or other platform where Ecwid can be embedded.
Key Features for Ecwid Stores
One JavaScript snippet handles alt text across your entire store, whether you're on Instant Site or embedded elsewhere:
Instant Site Ready
Using Ecwid's free Instant Site storefront? Just paste the snippet in your Custom Javascript Code section (Website → Overview). Every product image on your store gets alt text from that point on.
Embedded Stores Too
Running Ecwid as a widget on WordPress, Wix, or Squarespace? Same setup process—paste the snippet and you're covered. The hosting platform doesn't matter.
Product Name Detection
On product pages, the script picks up the product name and works it into the alt text. So instead of "a red handbag on a white background," you get "Coach leather crossbody bag in cherry red." Better for search rankings.
Works As Pages Load
Add a new product to Ecwid and it has alt text the moment someone views it. No bulk processing, no waiting for a batch job to run.
Multilingual Support
Selling internationally? We've got 130+ languages. French customers see French descriptions, German customers get German, and so on.
Accessibility Support
Visually impaired shoppers can actually use your store. Meets WCAG 2.1 Level AA—which your customers appreciate and your lawyers will too.
Why Ecwid Merchants Use AltText.ai
The Ecwid Alt Text Problem
- Ecwid's admin doesn't include alt text fields
- Embedded stores inherit the same limitation
- Product images on Instant Site lack descriptions
- Google can't properly index your product photos
The InstantAlt Solution
- JavaScript adds alt text where Ecwid can't
- Works on Instant Site and embedded widgets alike
- Detects product names for relevant descriptions
- Search engines now see what your images show
Ecwid Alt Text FAQs
FAQ
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We write alt text for your Ecwid store automatically. You paste a JavaScript snippet into your Ecwid settings, and every product image gets a description as people browse. Works on Instant Site or wherever you've embedded your store.
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Adding AltText.ai to Ecwid is simple: copy a JavaScript code snippet from your AltText.ai Ecwid integration settings and paste it into your Ecwid admin under Website → Overview in the Custom Javascript Code section. The InstantAlt script then automatically generates alt text for all your product images.
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Yes, AltText.ai fully supports Ecwid by Lightspeed stores. Our InstantAlt technology works with both Ecwid Instant Site and Ecwid stores embedded on other websites including WordPress, Wix, and Squarespace. On product pages, we pick up the product name and include it in the description.
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When someone views a product page, the script picks up the product name and works it into the description. So instead of 'a red handbag on a white background,' you get 'Coach leather crossbody in cherry red.' Much better for search rankings.
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Yes. Instant Site is actually the easiest place to set this up—paste the snippet in your Custom Javascript Code section (Website → Overview) and every product image across your store gets alt text from that point on.
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Works the same way. WordPress, Wix, Squarespace, custom sites—doesn't matter where you've embedded Ecwid. The script runs wherever your store does.
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Regular image formats—JPG, PNG, WebP, the usual suspects—cost 1 credit each. SVG and AVIF cost 2 credits because they need extra processing. You get 25 free credits to start, no credit card. After that, paid plans scale with how many images you've got.
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No. InstantAlt is a lightweight 2KB script that loads asynchronously without blocking page rendering. It does not affect your store's performance or Core Web Vitals scores.
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Yes. Set a character limit, add required keywords, or write custom instructions like 'use casual tone' or 'always mention free shipping.' The AI follows your rules across every image.
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Yes, all our alt text meets WCAG 2.1 Level AA standards. Screen reader users can actually understand what your product images show, which also reduces accessibility lawsuit risk.
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Related Ecommerce Solutions
Running multiple stores or thinking about switching platforms? We've got you covered:
Shopify Alt Text Automation
Native Shopify app with 5-star reviews. Processes products, blogs, and theme images.
WooCommerce Alt Text Plugin
WordPress plugin with automatic product data integration for WooCommerce stores.
Magento Alt Text Extension
Adobe Commerce verified extension for enterprise Magento stores.
BigCommerce Alt Text App
Marketplace app with automatic alt text for BigCommerce stores.
View all ecommerce solutions | Bulk processing options | API documentation
Ecwid Doesn't Do Alt Text. We Fixed That.
Grab a code snippet, paste it in your Ecwid settings once, done. Every product image gets a description from that point on.
No credit card required to start.