Simple pricing, plans from $5/mo

Whether you have 100 images or 100,000, choose a plan that fits your workflow. One credit generates an accessibility-friendly description for one image.

Free Start with 25 credits No credit card required Upgrade anytime
38M+ Images AI-ready
97K+ Sites optimized
4.5 ★ Shopify rating
Credits roll Over each period
2 months free

Cancel anytime • Credits roll over

Payment frequency

Bronze

Perfect for personal blogs and portfolios

$49 /yr

1,200 credits

4¢ per image Save 19%

Silver

Growing websites and small businesses

$189 /yr

6,000 credits

3¢ per image Save 17%
Recommended

Gold

E-commerce stores and content teams

$489 /yr

24,000 credits

2¢ per image Save 31%

Titanium

Agencies and multi-client teams

$1179 /yr

60,000 credits

2¢ per image Save 17%

Platinum

Enterprise publishers and platforms

$2199 /yr

120,000 credits

<2¢ per image Save 20%

Unused credits roll over each billing period. Need more? Contact us for enterprise pricing.

Credit Packs

One-time purchase • No subscription

Perfect for topping up between billing periods.

50 credits

$3 /pack

Standard Formats

1

Credit

JPG, PNG, GIF, WebP, BMP

Advanced Formats

paid plans only
2

Credits

AVIF, HEIC, HEIF, JP2, SVG, TIFF

Translations

1

Credit per

additional language

Trusted by leading brands

Microsoft
General Mills
Tecovas
UNC primary mark blue
Meyer
Microsoft
General Mills
Tecovas
UNC primary mark blue
Meyer

Everything included with every plan

Whether you choose a recurring plan, or just pay as you go, you get all our features.

Integrations

  • WordPress
  • Contentful
  • Dato CMS
  • Storyblok
  • Shopify
  • WooCommerce
  • Magento
  • BigCommerce
  • Chrome
  • Firefox

Alt Text Optimization

  • SEO Keywords
  • ChatGPT Prompts
  • Ecommerce Data
  • Multiple Writing Styles
  • Character Limits
  • 130+ Languages
  • ADA Compliance

Workflow Tools

  • Web Interface
  • Page Scraper
  • CSV Import / Export
  • Import from Dropbox
  • Import from Pinterest
  • Developer API
  • Zapier Zap
  • Pabbly / Albato / SureTriggers

SEO Benefits of Alt Text

Improve

Click-Through Rates


Alt text can result in a 10% higher organic click through rate (CTR)!

Enhance

Image Search Visibility


Alt text can increase the number of clicks on your images by up to 70%!

Help

Content For Google


Demonstrate the helpfulness of your content by adding alt text. Without alt text, Google cannot fully understand your content.

Beat

The Competition


Rank higher than your competitors. Over 50% of websites have missing alt text. Don't make the same mistake!

FAQ

No, your credits never expire. Unused credits automatically roll over to the next billing period, so you'll never lose what you've paid for. This means you can use credits at your own pace without pressure.
Yes, you can cancel your subscription at any time with no penalties. Go to Account → Plan in your dashboard and click Cancel. When you cancel, automatic renewals stop and you won't be charged again. You'll keep any unused credits in your account even after canceling.
Yes, you can upgrade or downgrade your plan at any time. When you upgrade, you'll receive additional credits immediately. When you downgrade, your change takes effect at the next billing cycle, and you keep your current credits.
If you run out of credits mid-month, you have two options: purchase credit packs (50 credits for $3 with no subscription) to top up immediately, or upgrade to a higher tier plan to get more credits right away. Your credits never expire, so you can always add more when needed.
We have native integrations for WordPress, Shopify, WooCommerce, Magento, BigCommerce, Contentful, and DatoCMS. We also offer Chrome and Firefox browser extensions for Squarespace, Webflow, and any website. Plus, our Zapier, Pabbly, Albato, and SureTriggers connectors work with hundreds of other platforms. Developers can use our API to integrate anywhere.
Yes. We don't store your images—they're processed temporarily and deleted immediately after generating alt text. We only keep image URLs and the generated alt text in your account for convenience. We never use your data to train AI models without your explicit consent. All payment processing is handled securely by Stripe.
For enterprise needs beyond 120,000 credits per year, we offer custom pricing plans. See our Enterprise offering for volume pricing, dedicated support, and API access for your organization.
Yes! Every new account starts with 25 free credits—no credit card required. You can test our AI-powered alt text generation with your own images before committing to a paid plan. When you're ready to scale up, simply choose a plan that fits your needs.
We handle refunds case-by-case. We typically can't refund used credits since the work has been completed. However, if you forgot to cancel and were charged but haven't used the new credits yet, contact us quickly and we'll work something out. See our refund policy for details.
Credit packs are one-time purchases of 50 credits for $3, with no subscription required. They're perfect for topping up between billing periods or handling unexpected spikes in usage. Credit pack credits never expire and work just like your subscription credits.